Amanda Tress founded the FASTer Way to Fat Loss in 2016 and quickly scaled it to become one of the fastest-growing health and fitness companies on the market today. The FASTer Way grew by more than 1,600% in 2019 alone and has already surpassed $50M in revenues under her leadership as CEO. Amanda’s vision is to help individuals and households get well, prevent disease, and fulfill their purpose with energy.
In this episode you’ll hear:
- The beginnings of Amanda’s company and how it originated from a pain point she saw that wasn’t being solved in fitness industry (3:21)
- How Amanda used her background in digital marketing to build a tribe of brand ambassadors and the impact of her innovative one tier affiliate model (6:46)
- Amanda gives her perspective on the difference between growing and scaling and what the next level looks like for the company (18:18)
- How pivoting early on allowed for more scalability and the challenges of making iterations to your business model (23:39)
- The role core values plays into how Amanda hires new team members and how to handle toxicity in the workplace (28:49)
- Defining what success means for you and how impact over income has always been important for Amanda (36:12)
- How the program works and what is next for FASTer Way to Fat Loss (41:25)
Learn more about the FASTer Way to Fat Loss program: https://fasterwayshop.com/products/faster-way-to-fat-loss
https://www.instagram.com/fasterwaytofatloss/
Connect with Amanda:
Instagram: https://www.instagram.com/amandatress/
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