Trudi Lebron on Building Anti-Racist Businesses, Being an Equity Centered Leader, and Comitting to Inclusivity

Trudi Lebron, PhD (ABD), is a diversity, equity and inclusion coach who teaches individuals and institutions how to build successful, anti-racist businesses. In the past seven years, she has grown her company, Scriptflip, into a multi-six figure machine for helping others maximize their social impact. Trudi is the host of the Business Remixed Podcast, has been featured in Forbes and was recognized as one of the Hartford Business Journal 40 Under 40 Leaders in 2016.

In this episode you’ll hear:

  • Trudi’s professional background in nonprofit led her to teach entrepreneurs and businesses how to make a good living while still being socially responsible. (2:52)
  • How her business began in person but Trudi wanted to see transformation happen faster and saw the power of the online space to make that possible. (6:39) 
  • How to find a balance between fighting for we believe in and making sure that we still mentally and emotionally have the capacity to keep showing up. (10:51)
  • The top three things a business owner, without any experience in diversity, equity, and inclusion work can do right now to make an impact. (16:01)
  • Practical tips to fix mistakes commonly seen in marketing and sales processes to properly communicate your values and how to then align the actions of your company. (20:23)
  • The questions to ask when building an inclusive business and identifying barriers that may be inhibiting you from it. (32:58)

Connect with Trudi:


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